Reduce, Reuse, Recycle: Sustainability Lessons from E-commerce Packaging
# Reduce, Reuse, Recycle: Sustainability Lessons from E-commerce Packaging
Sometimes the smallest details reveal the biggest shifts. I recently received a package that wasn't wrapped in the typical brown carton or plastic—it came in a white polypropylene sack, the kind commonly used for transporting bulk items.
This simple observation sparked a thought: the 3Rs—Reduce, Reuse, Recycle—are quietly making their way into mainstream commerce.
The Hidden Environmental Cost of Convenience
E-commerce has transformed how we shop. But with every package delivered to our doorsteps comes packaging material—cardboard, plastic wraps, bubble wrap, tape—most of which ends up in landfills or oceans.
As our dependence on online platforms grows, so does the demand for packaging materials. The numbers are staggering, and the environmental impact is real.
Small Steps, Big Impact
What struck me about that reused sack wasn't just the material—it was the mindset it represented:
A Call to Action
Sustainability isn't just a corporate responsibility—it's a collective one. As consumers, we can:
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Neeharika skipped presentations and built real AI products.
Neeharika Parasa was part of the August 2025 cohort at Curious PM, alongside 15 other talented participants.
